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    <title>Simon King</title>
    <link>https://simonking.dev</link>
    <description>Notes on software, leadership and engineering judgement.</description>
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          <title>Architecture decisions have a long memory</title>
          <link>https://simonking.dev/writing/architecture-decisions-cost</link>
          <description>The most expensive decisions in software aren&apos;t about tools or people. They&apos;re about architecture — and you don&apos;t pay for them once. You pay for them every time the system changes.</description>
          <pubDate>Tue, 05 May 2026 00:00:00 +0000</pubDate>
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          <title>Both tools produced work. Neither produced judgement.</title>
          <link>https://simonking.dev/writing/ai-tools-missed-the-brief</link>
          <description>I ran the same brief through ChatGPT and Claude. The brief was the test — not the deliverable, not the polish. Neither tool could see what I hadn&apos;t said and recognise it as a decision that needed making.</description>
          <pubDate>Sat, 02 May 2026 00:00:00 +0000</pubDate>
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          <title>AI removes the excuse, not the discipline</title>
          <link>https://simonking.dev/writing/ai-speed-without-discipline</link>
          <description>AI didn&apos;t change the trade-off between speed and quality. It just made the choice more visible by removing the excuse that time was the constraint.</description>
          <pubDate>Thu, 30 Apr 2026 00:00:00 +0000</pubDate>
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          <title>The cost that shows up at 2am</title>
          <link>https://simonking.dev/writing/production-cost-thinking</link>
          <description>Engineers who develop the sharpest instincts aren&apos;t the ones with the most resources. They&apos;re the ones who never had the option to ignore the bill.</description>
          <pubDate>Tue, 28 Apr 2026 00:00:00 +0000</pubDate>
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          <title>Claude Design is not a production tool</title>
          <link>https://simonking.dev/writing/claude-design-not-a-production-tool</link>
          <description>Claude Design commits to a direction before you have had the chance to explore — that is a signal about what the tool is actually for, not a gap in capability.</description>
          <pubDate>Sat, 25 Apr 2026 00:00:00 +0000</pubDate>
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          <title>The most dangerous AI output isn&apos;t bad code</title>
          <link>https://simonking.dev/writing/ai-code-that-looks-correct</link>
          <description>AI presents working code and broken code in exactly the same way. That confidence problem is a leadership problem, not a tools problem.</description>
          <pubDate>Thu, 23 Apr 2026 00:00:00 +0000</pubDate>
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          <title>The knowledge moat</title>
          <link>https://simonking.dev/writing/the-knowledge-moat</link>
          <description>When AI makes building cheaper, the advantage moves to whoever understands the problem deeply enough to build something that actually fits — that is a knowledge moat, and it is much harder to copy.</description>
          <pubDate>Tue, 21 Apr 2026 00:00:00 +0000</pubDate>
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          <title>Environments you couldn&apos;t hide in</title>
          <link>https://simonking.dev/writing/environments-you-couldnt-hide-in</link>
          <description>Engineers who develop judgement fastest are the ones who chose environments where consequences were visible, feedback was short, and there were no layers to absorb the impact.</description>
          <pubDate>Sat, 18 Apr 2026 00:00:00 +0000</pubDate>
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          <title>Developers are not expensive. Bad decisions are.</title>
          <link>https://simonking.dev/writing/developers-not-expensive-decisions-are</link>
          <description>The salary debate misses the point. Good engineers reduce the cost of decisions — and that has always been where the real expense lives.</description>
          <pubDate>Fri, 17 Apr 2026 00:00:00 +0000</pubDate>
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          <title>Your job stopped being code. It became developing developers.</title>
          <link>https://simonking.dev/writing/developing-developers</link>
          <description>Once you understand that the real job is creating conditions for the team to do their best work, everything about how you spend your time changes.</description>
          <pubDate>Sat, 11 Apr 2026 00:00:00 +0000</pubDate>
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          <title>Nobody tells you this when you become a tech lead</title>
          <link>https://simonking.dev/writing/nobody-tells-you-when-you-become-tech-lead</link>
          <description>The thing that got you the role is the thing you have to learn to step back from. The real job isn&apos;t writing code anymore — it&apos;s making sure good decisions compound over time.</description>
          <pubDate>Fri, 10 Apr 2026 00:00:00 +0000</pubDate>
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          <title>The best interview question I use</title>
          <link>https://simonking.dev/writing/best-interview-question</link>
          <description>The best interview signal isn&apos;t on a CV — it&apos;s how someone responds when asked about a decision that turned out to be wrong.</description>
          <pubDate>Thu, 09 Apr 2026 00:00:00 +0000</pubDate>
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          <title>If everyone agrees with you, that&apos;s usually a problem</title>
          <link>https://simonking.dev/writing/if-everyone-agrees-with-you</link>
          <description>The most valuable person on a team is often the one who tells you when you&apos;re wrong. AI tools make this harder to notice — they&apos;re designed to agree with you.</description>
          <pubDate>Sat, 04 Apr 2026 00:00:00 +0000</pubDate>
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          <title>Consistency over brilliance</title>
          <link>https://simonking.dev/writing/consistency-over-brilliance</link>
          <description>The same trade-off you&apos;d make in hiring — consistent reliability over occasional brilliance — applies directly to how you choose and build with LLMs.</description>
          <pubDate>Fri, 03 Apr 2026 00:00:00 +0000</pubDate>
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          <title>Sometimes a smaller, more focused model is the right choice</title>
          <link>https://simonking.dev/writing/smaller-focused-ai-model</link>
          <description>More capability isn&apos;t always better. In production, a smaller, more focused model you can understand and trust often outperforms a general-purpose one that&apos;s harder to control.</description>
          <pubDate>Thu, 02 Apr 2026 00:00:00 +0000</pubDate>
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          <title>Teams are hiring fewer junior developers. That&apos;s a problem.</title>
          <link>https://simonking.dev/writing/hiring-fewer-junior-developers</link>
          <description>Optimising for short-term delivery by not hiring juniors is a trade-off that doesn&apos;t show up on a sprint board — but it costs you the pipeline that builds your future team.</description>
          <pubDate>Sat, 28 Mar 2026 00:00:00 +0000</pubDate>
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          <title>AI&apos;s most useful contribution isn&apos;t writing code</title>
          <link>https://simonking.dev/writing/ai-thinking-not-just-coding</link>
          <description>For neurodivergent engineers in particular, AI&apos;s real value is in helping structure thinking and make communication easier — not generating more code.</description>
          <pubDate>Wed, 25 Mar 2026 00:00:00 +0000</pubDate>
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          <title>Quality in the right places</title>
          <link>https://simonking.dev/writing/quality-in-the-right-places</link>
          <description>Good engineering isn&apos;t about ignoring quality — it&apos;s about applying it where it actually improves the product. Time spent perfecting the wrong thing is still wasted.</description>
          <pubDate>Tue, 24 Mar 2026 00:00:00 +0000</pubDate>
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          <title>AI tools are a commodity. Judgement isn&apos;t.</title>
          <link>https://simonking.dev/writing/ai-tools-vs-ai-judgement</link>
          <description>Access to AI tools is becoming a commodity. The real advantage is the judgement behind how they&apos;re used — knowing when to use them, what to trust, and when not to build at all.</description>
          <pubDate>Mon, 23 Mar 2026 00:00:00 +0000</pubDate>
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          <title>The gap between a prototype and a production system</title>
          <link>https://simonking.dev/writing/prototype-vs-production</link>
          <description>AI is making prototyping faster — but it doesn&apos;t change the cost of building something that can actually run in the real world. Prototypes show the idea. They are not the thing.</description>
          <pubDate>Sun, 22 Mar 2026 00:00:00 +0000</pubDate>
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          <title>What becoming a senior engineer actually means</title>
          <link>https://simonking.dev/writing/what-senior-engineer-means</link>
          <description>Early on, seniority looks like speed and output. Over time, you realise it&apos;s about judgement — knowing what&apos;s worth building in the first place.</description>
          <pubDate>Wed, 18 Mar 2026 00:00:00 +0000</pubDate>
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        <item>
          <title>I&apos;m betting Google wins the AI race</title>
          <link>https://simonking.dev/writing/betting-google-wins-ai</link>
          <description>Most people frame AI as OpenAI vs Anthropic. But winning usually comes down to distribution, unit economics, and the ability to ship at scale — which points to Google.</description>
          <pubDate>Sat, 14 Mar 2026 00:00:00 +0000</pubDate>
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        <item>
          <title>What makes a good developer in 2026?</title>
          <link>https://simonking.dev/writing/what-makes-a-good-dev-in-2026</link>
          <description>The industry is splitting into camps around AI. The developers who thrive are the ones who can do both — ship and think — with range across fundamentals, judgement, and stakeholder fluency.</description>
          <pubDate>Thu, 12 Mar 2026 00:00:00 +0000</pubDate>
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